retail

• Marketing and Advertising

Driving Brand Success With Retail Media Innovation

2 years ago admin

The global media landscape has undergone a huge transformation over the past few years, driven by exciting new technologies and...

• Marketing and Advertising

DanAds to boost innovation and productivity in retail media with SAS marketing and advertising technology

2 years ago admin

DanAds will use SAS 360 Match to enhance advertising opportunities within the retail sector, providing...

• Marketing and Advertising

Walmart ad sales pop as more brands buy into retail media

2 years ago admin

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing...

• Marketing and Advertising

Criteo Splits Out Retail Media Revenue For The First Time

2 years ago admin

Criteo has decided to show off its retail media revenue. During its earnings call Thursday morning, the company split out...

• Marketing and Advertising

Why Scotts Miracle-Gro is pursuing more retail media from retailers like The Home Depot amid the crumbling cookie

2 years ago admin

Retail media has long since been a key element of Scott’s media mix, according to Morgan Millard, director of omnichannel...

• Marketing and Advertising

Affiliate marketing and retail media: The opportunities for retailers and brands.

2 years ago admin

Global retail media ad-spend will surge to €153bn by 2027. Learn about the opportunities that exist for retailers and how...