Marketing and Advertising

• Marketing and Advertising

Social Media Teams Face Capacity Constraints As Marketing Demands Grow, Report Finds

2 hours ago admin

Marketing teams contend with mounting pressure to deliver more content and drive measurable Return On Investment (ROI) while managing...

• Marketing and Advertising

How Marketers Are Planning To Use AI, Influencers and More in 2026

1 day ago admin

Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. Most social...

• Marketing and Advertising

Marketers Urged to Level Up Social Media to Turn Engagement Into Business Value, Says Info-Tech Research Group in New Resource

2 days ago admin

As algorithms evolve and organic reach declines, marketing teams are facing hurdles connecting social media activity to real business value....

• Marketing and Advertising

‘Get more for less’: Diageo prioritises advertising efficiency

3 days ago admin

Diageo’s CEO has asserted the company has “an opportunity to get much more for less” from its advertising and promotional...

• Marketing and Advertising

Starbucks’ animated holiday ads aim to reclaim cozy coffeehouse image

4 days ago admin

Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. Dive Brief:...

• Marketing and Advertising

Marketing isn’t changing, but the tools are

6 days ago admin

COURTESY: GOOGLE Dan Taylor has spent nearly two decades at Google and has been a direct witness to the transformation...