Sir Martin Sorrell, the advertising mogul, has received a number of merger approaches for S4 Capital, the London-listed marketing services...
Advertising
Abigail Roulston, vp of marketing, Blis The growth of connected TV has been nothing short of explosive. Viewers are streaming...
Dive Brief: WPP Media is bringing more commerce media data to connected TV (CTV) ad buying through a new pact...
Releasing more than 2000 films a year on average, India has long been the global leader in film production. From...
Digital advertising is sitting at a point of uncertainty as tariffs roil the economy and artificial intelligence (AI) disrupts the...
As privacy concerns grow and the cookie-less future approaches, marketers are turning to smarter, safer ways to power their campaigns....
