Marketing and Advertising

• Marketing and Advertising

Mobupps Welcomes Siddharth Barman as Vice President of Marketing, Strengthening Global Growth Strategy

1 year ago admin

TEL AVIV, Israel, Dec. 16, 2024 /PRNewswire/ -- Mobupps, a global player in mobile advertising and technology solutions, proudly announces...

• Marketing and Advertising

Primark is upping advertising in the U.S.

1 year ago admin

Irish value retailer Primark is looking to build its U.S. business with the help of traditional and digital advertising.In November,...

• Marketing and Advertising

As B2B marketing ‘steps up’ creativity, what are ad execs favorite ads in the space?

2 years ago admin

For The Drum’s B2B focus week, we asked leading marketers in the space which ads they’d use to prove the...

• Marketing and Advertising

IAB finalizes retail media networks standards for in-store

2 years ago admin

IAB, in collaboration with IAB Europe and leading retail media networks (RMNs), released finalized definitions and standards for proving the...

• Marketing and Advertising

Thankyou for the Christmas ads

2 years ago admin

As we near the close of 2024, BITE is wrapping up the top 10 moments of the past year and...

• Marketing and Advertising

The Ad Council’s 70th Annual Public Service Award Dinner Galvanizes Media and Marketing Industries to Unite for Change

2 years ago admin

Honoring Walt Disney Company CEO Bob Iger and co-hosted by Angela Bassett and Lilly Singh, the event raised a record-breaking...