Marketing and Advertising – Page 29

Marketing and Advertising

American Eagle’s ‘good jeans’ ads with Sydney Sweeney spark debate on race, beauty

11 months ago admin

NEW YORK -- U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring...

Marketing and Advertising

WPP Media, Criteo partner to bring more performance to CTV advertising

11 months ago admin

Dive Brief: WPP Media is bringing more commerce media data to connected TV (CTV) ad buying through a new pact...

Marketing and Advertising

Data Ethics in AI Marketing: A Brand’s Real Promise

11 months ago admin

AI marketing is the big new thing, and it is here to stay!! It has completely changed how we come...

Marketing and Advertising

Racial-minority business owners can benefit from ‘white guilt,’ marketing study finds | Newsroom

11 months ago admin

Researchers who explored how consumers’ ethical values can shape their shopping habits suggest that business owners from marginalized racial groups...

Marketing and Advertising

Marketing in Today’s Volatile Environment

11 months ago admin

Marketing in Today’s Volatile Environment This article was provided by Blue Plate Media Services, a Toy Association affiliate member and...

Marketing and Advertising

Dig Insights acquires OneCliq to beef up market research tools with social media analysis

11 months ago admin

Toronto-based OneCliq says it gleans consumer sentiment from activity on Reddit, Instagram, and TikTok. Toronto-based market research firm Dig Insights...